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OVERVIEW

I spent the summer of 2019 in windy San Francisco as a Product Design Intern on the Driving Team at Lyft, working on improving the multi-stop experience for drivers.

The Driving Team falls under the Driver Experience pillar at Lyft, focusing on shaping the product experience for Lyft drivers in areas such as driver pay, loyalty, and excellence. 

Timeline
June 2019 – Sept 2019 (14 weeks)

Location
Lyft HQ
San Francisco

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WHAT I DID

As my project is under NDA, I can't disclose full project details.

My internship experience focused on designing an end-to-end product experience to improve the multi-stop experience for drivers. The design process included collaborating with data science and UX research to gather context, creating wireframes to communicate broad design explorations, sharing work and process across the company and gaining stakeholder alignment, creating high-fidelity prototypes, performing both in-person and online user testing sessions, working with engineers to discuss feasibility and technical challenges, and establishing a long-term project roadmap.

Throughout this project, I ended up working with people across several different disciplines and teams, resulting in a highly collaborative effort and the forming of a more holistic design solution.

Due to the nature of my project, I actually ended up designing for both driver and rider, where I experienced the challenge of designing for a double-sided market and balancing two very different sets of user needs.

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WHAT I LEARNED

My internship was a time of tremendous growth, not only as a designer but as a person. Below are just a few of the learnings that I've taken with me: 

1.  Know and advocate for your user. During my time at Lyft, I learned about the unique challenges and worries that drivers face while on the job (e.g. the danger of distracted driving), and how these manifest in design decisions (e.g. "arms-length usability"). These user problems have to be taken into account and advocated for when making design decisions.

2.  Treat stakeholders not as associates, but as collaborators and as fellow-problem solvers. Having different titles just means having unique skillsets, ways of thinking, and ideas when approaching a problem.

3.  The toolkit a designer should have to be successful within a tech company reaches far beyond simply knowing Sketch, and is more nuanced than "communication skills" – it includes presentation strategy, process, organizational awareness, point of view, and confidence.

4.  Impostor syndrome is and always will be real – embrace it. Have a beginner's mindset, ask questions, learn from anyone and everyone, and absorb everything around you.

5.  Stepping out of your comfort zone can be scary, but this is exactly how you know you're learning. If you're comfortable, you're not growing.

Please reach out if you'd like to know more!

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