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OVERVIEW

A set of 12 symbols designed to capture the the elegance and sophistication of the Met in NYC

The Metropolitan Museum of Art in New York is world renowned for its extensive collection of historic artwork from all around the world and from different eras in time. For this project, I worked with a partner to develop a set of 12 symbols, each representing an exhibit of the Met. Intended for editorial use, these symbols capture the sophisticated and regal essence of the Met.

Timeline
Apr 2018 – June 2018

 TIMELINE   Apr 2018 – June 2018

TIMELINE   Apr 2018 – June 2018

TIMELINE   Apr 2018 – June 2018

Class
Marks and Symbols (DES 214)

CLASS  Marks and Symbols (DES 214)

CLASS  Marks and Symbols (DES 214)

CLASS  Marks and Symbols (DES 214)

Partner
Ariel Chan

PARTNER   Ariel Chan

PARTNER   Ariel Chan

PARTNER   Ariel Chan

CONTRIBUTION

Conceptual development
Divergent ideation
Rapid iteration

Icon design
Poster layout design

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ORIGINAL ICONS

We were originally inspired to create symbols for the Metropolitan Museum of Art based on the existing icons on the map. We recognized the opportunity to create icons that were more unified and suitable for editorial and print use.

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INSPIRATION

After deciding on a direction, we looked into existing icons that exemplified simplicity yet regality. We studied the characteristics of how different figures and buildings were portrayed.

SYMBOL EXPLORATION

During our symbol ideation phase, we explored a wide variety of ideas, considering both style and subject matter for each exhibit.

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SYMBOL REFINEMENT

Our biggest challenge was defining a visual system that would best capture the sophistication of the Met. After several rounds of iteration, we determined the style that was most effective: black linework of exhibition pieces on a Met red background, with careful attention to balance of detail in relation to open space.

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POSTER EXPLORATION

FINAL PROTOTYPE

I created my interactive prototype using InVision for the first time. Check it out below!

After refining our symbols, we began ideating poster layouts for our final deliverable. We focused on showcasing our symbols in an editorial context, demonstrating how they could be usable and attractive in different media such as brochures and museum guides. We experimented with varying arrangement of the symbols, borders and rules, and placement of text.

FINAL PROTOTYPE

I created my interactive prototype using InVision for the first time. Check it out below!

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REFLECTION

FINAL PROTOTYPE

I created my interactive prototype using InVision for the first time. Check it out below!

This project helped me realize the immense amount of detail and care that goes into icon design. Changing the line weight by one point can make all the difference in style and readability. Well-designed icons are difficult to achieve, but are key to effective communication.

If we had more time, here are few things we would've pursued:

  • Demonstrating the editorial usage of the icons in context (e.g. putting them in brochures, maps)
  • Creating more icons for other exhibits that we didn't cover

FINAL PROTOTYPE

I created my interactive prototype using InVision for the first time. Check it out below!

Thanks for reading!